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Laser-targeting a niche (stop making it harder for yourself) adidas Yeezy 5 Boost 350 19919 V2 Blue Blue Tint Tallas 5 13 190308887301 | ae06549

I recently polled readers, & asked “how badly do you need clients?”, on a scale from 1-10, where 10 was “I need clients super bad–if I had a list of prospects, I’d call/email them right now!” Here’s a snapshot of the results: You can see how many of you need clients–basically everyone except 1 lone […]

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The $1,000,000 drop of solder (what are your big wins?) adidas Yeezy 5 Boost 350 19919 V2 Blue Blue Tint Tallas 5 13 190308887301 | ae06549

John D. Rockefeller created the Standard Oil Company in 1870, eventually building it into the largest oil refiner in the world, and becoming America’s first billionaire. His worth was estimated to be $336 billion in today’s dollars, making him the richest person in history. Clearly, he knew how to create big wins. And you can […]

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A skyscraper nearly collapsed — what it means for you

In June 1978, the engineers who built the Citigroup skyscraper in midtown Manhattan got a call saying their building was at imminent risk of collapse. The call came from a Princeton University student who’d done new engineering calculations as part of her thesis. Those calculations showed the Citigroup building wouldn’t be able to withstand the […]

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It’s Monday. How’s that day job going for you? 😉 OK, really fascinating stuff here: When I asked you how having a profitable consulting business would change your life: a FLOOD of responses When I asked how you’d find high-value consulting prospects: less than 10 responses Here’s what’s going on: People love to dream about something aspirational, […]

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How one reader nailed a 50% consulting rate increase (see what he did)

I got this email last week. It’s like lots that I get from readers & students who’ve taken action: How much did that technique boost Kieran’s consulting rate? A full 50%. Imagine if you got a 50% raise. And Kieran got it using my FREE material. In the last few emails, we’ve talked about getting […]

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How you’re poisoning your brain (and the secret antidote)

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Last time, I shared a technique to see whether your market niche is profitable: how you can see if your prospects are both able AND willing to pay for your services (without even contacting them). Today, I’m going to shift gears a bit to talk about WHY you aren’t getting the kind of results you want. […]

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